Argon 18
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This is the story of a combative little kid riding his very first bike race. His bike is nothing special; heavy, a mass-produced clunker with fat tires. The kid looks kinda funny too. This being Canada, he’s borrowed a buddy’s hockey helmet to ride the race, a race he ends up winning. It’s 1973 and the kid’s name is Gervais Rioux and he’s about to discover a whole new world, the wonderful world of cycling and he decides right there and then that he is going to make that world his. A few years later, he witnesses the 1976 Olympics in Montreal and there’s no turning back now, his path is set: he too must reach the topmost rung of the ladder, the pinnacle of cycling achievement, pushing the envelope to the limit. In 2008 Argon 18 walked away with an award from Eurobike for its E-114 time trial bike.